Hey! I'm Joseph Ortega and I'm all about online marketing, brand imaging and results!

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Why I Don’t Like QR Codes

This is one of those topics in marketing that always seems to inspire intense debates. I’ve mostly stayed out of it until I could make up my mind about QR […]

Five Things I Learned From Working at the Apple Store

Like many of you, the passing of Steve Jobs caught me by surprise.  In the weeks following Mr. Jobs’ death, I found myself reflecting on the skills and values that […]

Top 5 Reasons People Subscribe to Emails

Have you ever wondered what makes people subscribe to receive your emails?  Exact Target released an awesome report titled Email X-Factors in which they list the top reasons people subscribe to receive […]